Who Makes Audi Cars


Who Makes Audi Cars
  1. Audi is owned by the Volkswagen Group.
  2. Volkswagen Group includes luxury brands like Bentley, Bugatti, Lamborghini, and Porsche.
  3. Audi maintains its German identity within the group.
  4. August Horch founded Audi, originating from Horch & Cie in 1899.
  5. The name Audi is derived from the Latin translation of “horch,” meaning “listen.”
  6. Auto Union combined Audi with other German brands like Dampf-Kraft-Wagen and Wanderer.
  7. Audi’s four-ring logo represents the original four companies in the Auto Union.
  8. Audi’s main manufacturing plants are in Ingolstadt and Neckarsulm, Germany.
  9. Audi also manufactures vehicles in India, Slovakia, Belgium, China, Hungary, Indonesia, Spain, and Mexico.
  10. Audi’s vehicles are renowned for their high performance and cutting-edge technology. 

A Look at Audi History

A Look at Audi History

Audi has a rich and fascinating history that dates back to the early 20th century. The brand’s origins can be traced to August Horch, a pioneering German engineer who established the company Horch & Cie in 1899. 

Due to a legal dispute, Horch had to leave his company, leading him to establish a new venture in 1909, which he called “Audi,” derived from the Latin translation of his surname, “Horch” (meaning “listen“).

In 1932, Audi merged with three other German automotive manufacturers Dampf-Kraft-Wagen (DKW), Wanderer, and the resurrected Horch brand to form the Auto Union conglomerate. This union was symbolized by the four interlocking rings that became the iconic Audi logo, representing the four combined companies.

Over the following decades, Audi underwent various ownership changes, including a period when it was owned by Daimler-Benz (now Daimler AG) from 1958 to 1964. It was during this time that Audi began to establish itself as a manufacturer of innovative and technologically advanced vehicles.

Crafting a Legacy: Who Makes Audi?

In 1964, Volkswagen acquired a 50% stake in Audi, and by 1966, Volkswagen had gained complete ownership of the brand. This acquisition marked the beginning of Audi’s transformation into the premium luxury brand we know today, as it became part of the larger Volkswagen Group.

Under Volkswagen’s ownership, Audi has thrived, maintaining its distinct identity while benefiting from the resources and expertise of the larger automotive conglomerate. The Volkswagen Group, which also owns prestigious brands like Bentley, Bugatti, Lamborghini, and Porsche, has provided Audi with the support and investment needed to continue pushing the boundaries of automotive innovation and design.

When did Daimler-Benz sell Audi to Volkswagen?

Daimler-Benz (now Daimler AG) acquired Auto Union, including the Audi brand, in 1958. In the early 1960s, Daimler-Benz faced financial difficulties and decided to divest its stake in Audi.

In 1964, Volkswagen acquired a 50% stake in Audi from Daimler-Benz, recognizing the potential of the brand and its advanced engineering capabilities. Two years later, in 1966, Volkswagen gained complete ownership of Audi, marking a significant milestone in the brand’s history.

This acquisition proved to be a strategic move for both companies. Volkswagen was able to expand its portfolio with a premium luxury brand, while Audi gained access to Volkswagen’s resources, manufacturing capabilities, and global distribution network.

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Who Makes Audi Now?

Who Makes Audi Now

Audi is currently owned and operated by the Volkswagen Group, one of the world’s largest and most influential automotive conglomerates. While Audi functions as a separate brand within the Volkswagen Group, it benefits from the group’s vast resources, expertise, and global reach.

The key decision-makers and leadership team behind Audi’s operations are part of the Volkswagen Group’s management structure. Audi maintains a distinct identity, design philosophy, and brand values that set it apart from other brands within the group.

Under Volkswagen’s ownership, Audi has reinforced its commitment to innovation, quality, and customer satisfaction, consistently delivering cutting-edge vehicles that combine performance, luxury, and advanced technologies.

How is Audi different from other Volkswagen brands?

While Audi is part of the Volkswagen Group, it has a distinct identity and positioning within the group’s brand portfolio. 

Here’s how Audi differs from other Volkswagen brands:

  1. Luxury Positioning: Audi is positioned as a premium luxury brand, known for its sleek designs, high-end materials, and exceptional craftsmanship. This sets it apart from the more mainstream Volkswagen brand.
  2. Performance and Technology Focus: Audi has a strong emphasis on performance and cutting-edge technologies, such as its renowned Quattro all-wheel-drive system and advanced driver assistance features.
  3. Design Philosophy: Audi’s design language is characterized by clean, minimalist lines and a focus on aerodynamics and efficiency, creating a distinct visual identity.
  4. Target Audience: Audi targets affluent consumers who seek a combination of luxury, performance, and innovative features in their vehicles.

While Audi shares some platforms and components with other Volkswagen Group brands, it maintains a distinct brand image, marketing strategy, and product lineup tailored to its luxury positioning.

Interesting facts about the Audi logo

The iconic four rings of the Audi logo have a rich history and symbolism:

  • The four interlocking rings represent the four companies that merged to form Auto Union in 1932: Audi, Horch, DKW, and Wanderer.
  • The overlapping design symbolizes the unity and cooperation between these once-independent brands.
  • The logo’s simplicity and geometric shapes align with Audi’s design philosophy of clean, minimalist aesthetics.
  • The original logo featured flat rings, but it was updated in the 1990s to a three-dimensional design, giving it a more modern and dynamic appearance.
  • The specific shades of silver and black used in the logo are carefully chosen to represent Audi’s premium brand image.

The Audi logo has become an instantly recognizable symbol of quality, innovation, and luxury in the automotive world, emphasizing the brand’s rich heritage and commitment to excellence.

Are Audi cars expensive to repair?

Are Audi cars expensive to repair

There is a common perception that luxury cars like Audis are more expensive to repair and maintain compared to mainstream vehicles. While this perception has some truth to it, the reality is more nuanced.

Audi’s commitment to quality and reliability means that their vehicles are built to high standards, using premium materials and advanced technologies. This can result in higher repair costs for certain components or specialized parts.

Several factors influence the overall repair costs for an Audi:

  1. Model and Age: Newer Audi models tend to be more expensive to repair due to their advanced features and technologies. Older models may have more affordable repair costs.
  2. Maintenance History: Proper maintenance and timely service can significantly extend the lifespan of Audi components and reduce unexpected repair costs.
  3. Repair Facility: Authorized Audi dealerships and certified repair shops may charge more for labor and genuine Audi parts, while independent mechanics may offer more affordable options.
  4. Extended Warranties and Service Plans: Audi offers various extended warranty and service plans that can help mitigate repair costs, especially for newer vehicles.

While Audi repairs may be more expensive than mainstream brands in some cases, the brand’s focus on quality, reliability, and resale value can offset these costs in the long run. Additionally, proper maintenance and choosing the right repair facility can help manage repair expenses.

Will Audi ever make a flying car?

Audi is known for its innovative spirit and commitment to exploring new frontiers in automotive technology. While the concept of flying cars may seem like science fiction, it’s a possibility that Audi and other automakers have considered.

In recent years, Audi has invested in research and development efforts related to urban air mobility and advanced aerial vehicle concepts. The brand has showcased several concept vehicles and prototypes that explore the potential for urban air travel and vertical take-off and landing (VTOL) capabilities.

However, the realization of a commercially viable flying car faces significant challenges, including regulatory hurdles, safety concerns, infrastructure requirements, and technological limitations. Audi’s approach is to collaborate with industry partners, research institutions, and regulatory bodies to address these challenges and explore viable solutions.

While it’s uncertain when or if Audi will produce a mass-market flying car, the brand’s commitment to innovation and its exploration of advanced mobility solutions suggest that they are keeping an open mind and preparing for the future of transportation.

Global Manufacturing Excellence: Where Audi Vehicles Are Made (Continued)

  • Brussels, Belgium: This plant produces the Audi e-tron, Audi’s first fully electric vehicle.
  • Changchun, China: A joint venture facility with Volkswagen Group China, producing models like the Audi A4 and Q5 for the Chinese market.
  • Győr, Hungary: A major engine production facility for Audi and other Volkswagen Group brands.
  • Jakarta, Indonesia: An assembly plant for select Audi models destined for the Southeast Asian market.
  • Martorell, Spain: This facility produces the Audi Q3 and is slated to manufacture future electric vehicles.
  • San José Chiapa, Mexico: A production site for the Audi Q5 for the North American market.

Audi’s global manufacturing network allows the brand to efficiently meet regional demands, streamline logistics, and ensure consistent quality standards across all production sites. Also, Audi emphasizes sustainable and eco-friendly manufacturing practices, implementing measures to reduce its environmental footprint.

Where are Audi Vehicles Created?

While Audi has production facilities around the world, the brand’s vehicles are primarily created and designed at its headquarters in Ingolstadt, Germany, and its second home plant in Neckarsulm, Germany.

The Ingolstadt facility is Audi’s largest production site, employing over 43,000 people and producing a wide range of models, including the A3, A4, A5, and Q5. This state-of-the-art facility incorporates cutting-edge technologies and processes to ensure the highest quality standards.

The Neckarsulm plant is dedicated to the production of Audi’s high-performance models, such as the R8 and RS models. This facility is known for its expertise in crafting vehicles that deliver exceptional performance and driving dynamics.

Beyond these two primary locations, Audi also has design and engineering centers in various parts of the world, including California (USA), Beijing (China), and Ingolstadt (Germany), where the brand’s future vehicles are conceptualized and developed.

Best Audi models for families

Audi offers a range of models that cater to families, providing a perfect balance of luxury, performance, and practicality. 

Here are some of the best Audi models for families:

  1. Audi Q7: This full-size luxury SUV offers ample seating for up to seven passengers, making it an excellent choice for larger families. With its spacious interior, advanced safety features, and powerful engine options, the Q7 delivers a comfortable and enjoyable driving experience.
  2. Audi Q5: The Q5 is a mid-size luxury SUV that combines versatility, practicality, and style. It offers a spacious cabin, ample cargo space, and a range of advanced technologies, making it a great choice for families seeking a well-rounded vehicle.
  3. Audi A6 Allroad: For families with active lifestyles, the A6 Allroad is a compelling option. This rugged wagon offers increased ground clearance, Quattro all-wheel drive, and a spacious interior, making it perfect for outdoor adventures and family road trips.
  4. Audi A4 Allroad: Similar to its larger sibling, the A4 Allroad is a versatile and capable wagon that combines luxury and utility. Its elevated ride height and Quattro system provide confidence on various terrains, while its spacious interior accommodates families with ease.
  5. Audi Q3: As Audi’s compact luxury SUV, the Q3 is a practical choice for smaller families or those seeking a city-friendly vehicle. It offers a comfortable ride, ample cargo space, and a range of advanced features, all in a stylish and maneuverable package.

When choosing an Audi model for the family, considerations such as seating capacity, cargo space, safety features, and overall versatility should be taken into account. Additionally, Audi’s commitment to luxury and advanced technologies ensures that families can enjoy a comfortable and connected driving experience.

Most fuel-efficient Audi cars

As environmental concerns and fuel costs continue to be important factors for car buyers, Audi has responded by offering a range of fuel-efficient models that combine performance with eco-friendliness.

Here are some of the most fuel-efficient Audi cars:

  1. Audi e-tron: As Audi’s first fully electric vehicle, the e-tron offers zero direct emissions and impressive range and performance. With an EPA-estimated range of up to 222 miles (depending on the model), the e-tron is a sustainable and efficient choice for environmentally conscious drivers.
  2. Audi A3 TDI: The A3 TDI is a compact luxury sedan powered by a turbocharged diesel engine. This efficient powertrain delivers an EPA-estimated combined fuel economy of up to 36 mpg, making it one of the most fuel-efficient gasoline-powered Audi models.
  3. Audi Q5 TFSI e: This plug-in hybrid variant of the Q5 SUV combines a turbocharged gasoline engine with an electric motor, offering an EPA-estimated combined fuel economy of up to 27 mpg and an all-electric range of up to 20 miles.
  4. Audi A4 TDI: Similar to the A3 TDI, the A4 TDI is a midsize luxury sedan powered by a turbocharged diesel engine. It boasts an EPA-estimated combined fuel economy of up to 34 mpg, making it a fuel-efficient choice in its segment.
  5. Audi A6 TDI: For those seeking a larger, more luxurious sedan without compromising fuel efficiency, the A6 TDI is an excellent option. With its turbocharged diesel engine, it achieves an EPA-estimated combined fuel economy of up to 29 mpg.

Audi’s commitment to developing efficient powertrains, including diesel, hybrid, and fully electric options, ensures that customers can find a fuel-efficient model that meets their needs without sacrificing performance, luxury, or driving pleasure.

Audi vs BMW: Which brand is more reliable?

Are Audi cars Audi vs BMW Which brand is more reliable

When it comes to luxury automotive brands, Audi and BMW are often compared and pitted against each other. One of the key factors that consumers consider is reliability, as it directly impacts ownership costs and overall satisfaction. So, which brand is more reliable, Audi or BMW?

According to various reliability surveys and studies conducted by organizations like Consumer Reports and J.D. Power, BMW has historically had a slight edge over Audi in terms of overall reliability. However, the gap between the two brands has narrowed in recent years, with Audi making significant strides in improving the reliability of its vehicles.

Here’s a closer look at how Audi and BMW compare in terms of reliability:

  1. Audi Reliability: Audi has focused on enhancing the quality and reliability of its vehicles, implementing stricter quality control measures and addressing common issues promptly. Recent models like the Audi Q5, A4, and A6 have received above-average reliability ratings from various sources.
  2. BMW Reliability: BMW has consistently ranked among the top luxury brands for reliability, with models like the 3 Series and X3 performing well in reliability surveys. However, some of BMW’s more complex and technologically advanced models have experienced issues that have impacted their reliability scores.
  3. Maintenance and Repair Costs: Both Audi and BMW vehicles are generally more expensive to maintain and repair compared to mainstream brands due to their premium components and advanced technologies. However, Audi’s maintenance costs tend to be slightly lower than BMW’s, according to industry data.
  4. Brand Perception: BMW has long been associated with a reputation for exceptional engineering and reliability, which has contributed to its strong brand perception in this area. Audi, while highly regarded for its design and performance, has historically lagged behind BMW in terms of perceived reliability.

Ultimately, the reliability of individual models can vary, and factors such as proper maintenance, driving habits, and environmental conditions play a significant role in a vehicle’s long-term reliability. While BMW may have a slight edge historically, Audi has made substantial improvements in recent years, narrowing the gap between the two brands.

Prospective buyers should research specific model years and consult reliability ratings from reputable sources to make an informed decision based on their needs and preferences.

Discuss the Audi Brand With Enthusiasts at Fletcher Jones Audi (Continued)

At Fletcher Jones Audi, customers can expect an exceptional level of service and expertise. The knowledgeable sales team is well-versed in Audi’s rich history, cutting-edge technologies, and the unique features that set each model apart. 

They are passionate about sharing their insights and helping customers find the perfect Audi vehicle to suit their needs and lifestyle.

Make an Inquiry

Visitors to Fletcher Jones Audi can engage in insightful discussions about the brand, ask questions, and explore the latest models in a welcoming and informative environment. 

Whether you’re a long-time Audi enthusiast or considering your first luxury vehicle purchase, the team at Fletcher Jones Audi is ready to assist you. 

You can easily make an inquiry by visiting their website or contacting their knowledgeable sales representatives directly.

Acquiring Your Audi: Lease or Finance with Confidence in Elk Grove

For those residing in the Elk Grove area or the greater Sacramento region, including Roseville and Folsom, Fletcher Jones Audi offers convenient and flexible options for acquiring your dream Audi vehicle. Whether you prefer to lease or finance, their expert finance team will guide you through the process, ensuring a seamless and transparent experience.


Leasing an Audi allows you to enjoy the latest models and technologies while keeping your monthly payments manageable. 

Fletcher Jones Audi offers competitive lease terms and can help you understand the benefits and considerations of this ownership option.


If you prefer to finance your Audi, Fletcher Jones Audi works with a wide range of lenders to provide competitive rates and flexible financing plans. Their finance experts will help you secure the best terms possible, ensuring you drive away in your desired Audi model with confidence.

Regardless of your chosen ownership path, Fletcher Jones Audi’s commitment to exceptional customer service ensures a seamless and enjoyable experience from start to finish. Their state-of-the-art facilities and well-stocked inventory make it easy to find the perfect Audi vehicle to suit your lifestyle and preferences.

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Frequently Ask Question

Is Audi a German car?

Yes, Audi is a German car manufacturer renowned for its luxury vehicles.

Who makes Audi cars now?

Audi cars are made by the Audi AG company, a subsidiary of the Volkswagen Group.

Is Audi just a Volkswagen?

While Audi is a part of the Volkswagen Group, it maintains its own distinct brand identity and produces vehicles with unique characteristics.

Who made Audi cars?

Audi was originally founded by August Horch in 1910, with the modern incarnation of the brand stemming from a merger with three other companies in 1932.

Is Audi made by Toyota?

No, Audi is not made by Toyota. Audi is a separate brand owned by the Volkswagen Group, while Toyota is a distinct automotive manufacturer based in Japan.

Final Thought

In summary, Audi’s rich heritage, commitment to innovation, and global manufacturing excellence have solidified its position as a leader in the luxury automotive industry. From its humble beginnings to its current status as a prestigious brand within the Volkswagen Group, Audi has consistently delivered vehicles that embody performance, luxury, and cutting-edge technologies. 

Whether you’re a long-time enthusiast or a newcomer to the brand, understanding who makes Audi cars and the brand’s unique identity is essential for appreciating the exceptional craftsmanship and engineering that goes into every vehicle. 

By partnering with reputable dealerships like Fletcher Jones Audi, you can immerse yourself in the Audi experience and acquire your dream vehicle with confidence.

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